Dustin Murphy, President

I proudly come from a family of Walmart merchants! Growing up, our dinner table was a form of business school that I didn't appreciate until much later in life. Discussions of inventory, scanning out of stocks, and shrink were as common as passing the salt.

I've been in the retail industry for over twenty years, primarily as a direct supplier to Walmart or as an advisor/sales representative for numerous companies. My career has included stints at Walmart, Newell Rubbermaid, PepsiCo, and The Walt Disney Company.

You'll find me happiest when working with partners to identify the next big trend or item and converting the concept from meeting to shelf. In our office, we don't celebrate the merchant meeting, the item commitment, or even the purchase order. Our high fives kick in once the item scans at the register (IYKYK) and we outperform our forecast.